Dual study program in industrial business administration – starting in 2026

The dual study program “Business Administration – Industry” provides students with specialist knowledge in the areas of customer service, consulting and sales, market research and observation, planning, use and control of marketing instruments, processing and monitoring of payment transactions, operational statistics, personnel administration and management, or accounting and costing.

The program lasts six semesters. You will spend three months at the company and three months at the Baden-Württemberg Cooperative State University in Mannheim. In the sixth semester, you will write your bachelor’s thesis as a final project at the training company.

Main areas of study:

• Sales Management
• Supply Chain Management
• Human Resources Management
• Marketing Management
• International Business Administration

• University degree programs, for example Master in Business Management (M.A.) – General Business Management

• General university entrance qualification, technical college entrance qualification, or subject-specific university entrance qualification with aptitude test
• Good math and English skills
• Ability to work in a teamSense of responsibility and reliability
• Independence
• Problem-solving and decision-making skills